Last Saturday, Primitive Shoes was host to the worldwide release and celebration of the Primitive Skateboarding X 2Pac collaboration deck. Never before in skateboarding has an officially licensed Tupac Shakur product been made. That’s right, anything else you have ever seen ain’t as legit as this deck!
DJ Everede was there keepin’ the music bumpin’. Ruby’s Badass Burgers was there keeping the burgers flippin’. P-Rod and Nick Tucker stopped by to rep Primitive Skate and hang with the kids. Most importantly, the legendary Tupac himself was there in spirit, thanks to all his fans that keep his memory alive daily, ourselves included. The Primitive Skateboarding X 2Pac deck is available now. It comes in 8.0” or 8.25” and includes a free, hologram 2Pac sticker. It will be hitting shops worldwide beginning in November!
Thanks for coming DJ Everede!
One isn't enough ...
Primitive founders and all around killer dudes, P-Rod and Andy Netkin!
Just a sampling of the beautiful ladies of Primitive … @rachel_wever, @nickynewcastle, @a_marieee
Thanks to everyone who came out, even though they all didn’t stay for the photo ;)
"Since Primitive Skate’s inception, each Primitive pro’s first board has had a graphic that represents their spirit animal. Don Pendleton has been one of my favorite artists for as long as I can remember; his artwork has always been iconic and usually centered around the animal kingdom, so when we started talking about having a guest artist reinvent our animals, Don was the first person who came to mind. I’m excited to announce that initial idea has come to life in the form of the Pendleton Zoo”
- Paul Rodriguez
The Pendleton Zoo collection featuring decks, wheels, grip and apparel is available now.
We are hyped to announce The Primitive Reserve Subscription.
A subscription box like no other! We made the Primitive Reserve Subscription in order to accomplish one thing for our customers. We wanted to make purchasing a skateboard easy. The Reserve bundles convenience, value, and exclusivity in all in one. It’s a service that benefits every skater. Trust us, you will be thanking us later. Don’t take our word for it though. Take Paul’s instead. Watch the video above to learn exactly what you are getting into with the Primitive Reserve. Sign up now at: http://theprimitivereserve.com