Paul Rodriguez is a founder/owner of Primitive Skate. Having won X Games, numerous Street Leagues, and released over 10 video parts, Paul's resume speaks for itself both on and off the board.

Tiago Lemos first came up on my radar through Carlos Ribeiro back when we first started Primitive Skate. Carlos would always talk about his friend back home who was getting so good at skating and had next level ability but didn’t even realize how good he was getting. When I went on the first We Are Blood trip and saw Tiago skate first hand, I put it together that this was the guy that Carlos was talking about, and I immediately saw what he meant. When I’m stood next to Tiago I’m the same size as him, but as soon as he steps on the board it’s almost like he turns into the Hulk: he’s bigger, stronger, faster. When he gets to a spot he’ll start methodically breaking it down, he starts with his normal tricks and builds on them until all of a sudden he’s rolling away from the most fucked up trick, and he does that every day, I’ve never seen anything like it. - Paul Rodriguez

Carlos has been with Primitive Skate since day one. One of the most technically gifted guys in the game! Carlos' video parts speak for themselves.

I think Wade is a perfect fit on Primitive and I would like to thank him for wanting to be on the team, we’re very proud and happy to have a skater of his caliber along with the rest of the crew and we look forward to everything that he has instore. - Paul Rodriguez

Franky is the quintessential modern skateboarder who can skate any spot that you take him to. And he’ll have a lot of fun doing it. So it is with great pleasure that I can say Frankyis on the Primitive Skate team – Paul Rodriguez

Robert Neal is a smart kid, who stays out of trouble and is funny as hell. He’s been with us on so many trips and skated so many demos with us that I think that the kids see him as part of the team already anyway. And so it came time to make it official. - Paul Rodriguez